Being straightforward and clear about the look and feel of the graphical universe is key to stand out in the, sometimes, messy media environment.

Our strong beliefs is to cut to the core and every graphical detail is there for a reason. The new logo is inspired by the core business of ARPEDIO – the green, yellow and red assesments. We felt it was the simplest way to “cut to the core” by using the E as a carrier of our 3 colors, which we are using in our products: ARPEDIO Relationship Mapping Software and Org Chart Software, ARPEDIO Account Management Software and Opportunity Management Software, and White Space Analysis Software. Simple as that… 

We begin by publishing our new logo and look forward to show you the rest soon! The work continues…