Salesforce-native relationship mapping, built from data in your CRM.
"We have 12,000 contacts in Salesforce. Maybe 200 are mapped to actual influence."
RevOps lead, industrial services
"I keep my real account map in OneNote. Salesforce just has names."
KAM, manufacturing
When a rep leaves an account, the relationship record stays in Salesforce. When a new rep joins, they inherit the prior team's stakeholder map, relationship assessments, and interaction history immediately — no re-discovery, no calls to former colleagues, no PowerPoint org charts to chase down.
An AI Agent auto-builds and maintains org charts from Salesforce contact records and email and call activity. No manual drag-and-drop. No third-party AI tax. The agent runs on Salesforce Agentforce as a Salesforce-native ISV extension, designed to read your Salesforce data in a single pass and write back a structured result, without firing the chargeable action events that drive Agentforce consumption. At Siemens Digital Industries Software, ARPEDIO agents automatically created more than 6,500 organization charts spanning more than 60,000 contacts during migration, work that previously took between 10 and 20 hours per chart.
Stakeholder matrices score every contact on access, influence, and support. Scores are color-coded by relationship health, and an AI Agent suggests updates from recent interactions for a person to accept. When a relationship falls short, a suggested action appears beside the matrix: "Two user influencers need to move to advocate status." Managers see the matrix at account level and at opportunity level.
Activity feeds, stakeholder notes, and meeting history all live on the contact record, visible to anyone on the account team. New reps scroll the timeline to understand what's happened; the notes thread answers "what does this stakeholder care about?" without a sidebar conversation. Salesforce becomes the source of truth, not a launchpad for shared inboxes.
Airbus's Centre of Excellence for Strategic Account Management defined a global KAM framework: methodology, three-stage development program, SAMA certification path. ARPEDIO is the Salesforce-native platform that operationalizes it. Account plans, stakeholder maps, and relationship assessments live in Salesforce, accessible to every KAM and KAM coach across the program.
The result: account knowledge no longer resets when contacts rotate or KAMs move on. The Centre of Excellence sees how the program is being applied at account level, in real time.
Read the Airbus story →Stakeholder mapping is the practice of identifying every person who can influence an enterprise sales decision (economic buyers, technical evaluators, user champions, blockers, coaches) and assessing each one's level of access, influence, and support. Done well, it's the operating system for strategic account work. Done in PowerPoint, it's a screenshot from a meeting that happened six months ago. Every enterprise sales organization runs it a little differently, so ARPEDIO adapts to yours: map and assess stakeholders against the criteria your business already uses, whether that comes from SAMA, MEDDPICC, or a framework you are building for the first time.
See the SAMA methodology partnership →Global Technology Partner to SAMA since 2019, in a partnership based on co-creation. Stakeholder mapping is one step of SAMA's account methodology; ARPEDIO runs it inside Salesforce, next to the account assessment built with SAMA.
Relationship Mapping sits inside the same Salesforce-native platform that covers opportunity qualification and strategic account planning. One data model, one security architecture, one source of truth.
Methodology-derived deal scoring and a leadership heat map that turns the weekly 1:1 into action.
Explore Opportunity Management →Stakeholder intelligence for enterprise accounts. AI-built org charts, relationship matrices, activity timelines.
Native Salesforce account plans, SWOT, and white-space analysis. Multi-year governance for your most strategic accounts.
Explore Account Management →AI-generated org charts from existing Salesforce contact and activity data, designed to read once, not converse.
See the Agents →An org chart shows reporting structure: who works for whom. A relationship map adds the layer enterprise sales actually runs on: who influences a decision, who blocks one, who supports your position, and how strong each relationship is. ARPEDIO builds both. The org chart is the structural skeleton; the relationship matrix tells your team where to focus.
Yes. ARPEDIO has a co-creation partnership with SAMA, and the relationship-mapping workflow follows the 7-step framework. SAMA-certified strategic account managers apply the methodology they were trained on directly inside Salesforce — same stages, same assessments, no re-learning.
Inside your Salesforce instance. Org charts, relationship matrices, and stakeholder notes are Salesforce records: your security model, your retention rules, your governance. Data never leaves Salesforce.
Yes. ARPEDIO reads contact records, account records, and activity data, including emails, calls, and meetings captured by Einstein Activity Capture. Richer activity data produces a more accurate AI-built org chart.
Yes. ARPEDIO is a managed package on AppExchange. It installs into your existing Salesforce instance with no data migration. The first AI-generated org chart pulls from contacts and activity already in Salesforce on day one.
Sparingly. ARPEDIO's Org Chart Agent is a Salesforce-native ISV extension on Agentforce, designed to read your Salesforce data in a single pass and write back a structured result, without firing the chargeable action events that drive Agentforce consumption.
Salesforce holds contacts and activity data; it doesn't structure them as an org chart with influence and support assessments. Building that structure manually is one of the things sales teams say they should do but don't. ARPEDIO closes that gap, and the AI Agent removes the manual burden that kept it open.
That's exactly what the AI Agent solves. The org chart populates automatically from contact and activity data already in Salesforce. Reps don't have to enter the org chart for it to exist. They review it, refine it, and add the qualitative judgments only humans can make: who blocks, who advocates, who's coachable.
See ARPEDIO's relationship mapping running on Salesforce — a recorded 5–7 minute walkthrough, no form to fill in.